Hello Kitty turns 35

In anticipation of Hello Kitty's 35th birthday this year on Nov. 1, parent company Sanrio has a number of activities and product launches up its sleeves.

Retailers worldwide are expected to rollout special 35th anniversary merchandise in September for the character including jewelry, apparel and limited-edition collectibles. Sanrio Japan has already launched a Web site http://www.Kitty35.com .

Also this year, Hello Kitty has partnered with McDonald's for Happy Meals and MAC Cosmetics in the U.S.

Barbie celebrates its 50th anniversary

Barbie is 50! Barbie officially celebrated her 50th Birthday on March 9, 2009, which kicked off a yearlong celebration. Furthermore, Mattel released a new, cleaner, and more fashion oriented look for Barbie with the new Barbie Style Guide.

Please visit http://www.barbiemedia.com  to check out the latest news and videos about her 50th anniversary celebration.

Yes we can! Bob The Builder celebrates his 10th anniversary

Bob the Builder and his machine team are ready to tackle any project.

Bob’s slogan: can we fix it?- Yes we can! is still very much on trend, and this year he turns 10 years old. Bob the Builder was created in the UK in 1998 and the show currently airs in over 240 territories and in 45 languages.

Sponge Bob celebrates his 10th anniversary

Sponge Bob is truly a character, a TV program and a brand like no other.

A global phenomenon everywhere from New Zealand to Germany to the US to China, the SpongeBob effect has spread happiness across cultures, continents and generations. Throughout 2009, Bob celebrates 10 fabulous years! For the kids there will be numerous programming specials and promotions throughout the year on Nickelodeon and the official SpongeBob SquarePants documentary will launch on Comedy Central and MTV for the grown up hardcore Spongie fans in September 2009.